Kevin realizes the value of everyone in the dealership being on the same page:
“My current dealership actually has an unofficial motto “sales, not
new friends. Friends don’t pay bills.” I will completely adjust my
approach and lead to a change in the dealership with this training.” Kevin H., Professional Salesperson, TX
- Sales Managers & F&I managers need the same training too. A dealership can’t just train salespeople and expect to accomplish all of the their
objectives. If a dealer is going to provide
a place for professional salespeople to build their own business
and bring in their own customers by building positive personal relationships
with people, they need to train desk and F&I personnel as well.
DO indeed pay bills". Let's face it, friends are much more likely to be repeat customers and refer their friends. What's so hard to understand about that? Our objective is to break through the "old-school thinking" that has permeated the auto industry and teach the winning practices of the most successful businesses in the world. College of Automotive Management graduates have been enjoying extraordinary success for over 20 years because they've "Dared to be Different!"
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